Meet the founder…

She first honed her business acumen in the fast-paced world of fashion retail—working with Macy’s, BCBG, Metropark, and Bebe—where she witnessed how discount-driven tactics might boost short-term sales but can erode a brand’s long-term value.

However, it was her experience leading marketing and creative at Tender Greens that truly underscored the power of strategic leadership for multi-location growth. Under Mary’s guidance, Tender Greens expanded to over 30 locations nationwide. She supercharged their loyalty program—growing membership from 100k to more than 300k—resulting in higher repeat visits, trial of new menu offerings, and increased average check size. Equally important, she ensured consistent, seamless marketing across every customer touchpoint, from digital channels to in-store experiences and customer service interactions.

Today, Mary applies these insights to help multi-location wellness spas, studios, clubs, and clinics attract new customers, foster repeat visits, and drive sustainable growth. Combining her gift for leading creative teams with a data-driven focus on results, she develops cohesive strategies that capture the attention of ideal customers—while making every marketing dollar count. If you’re ready to strengthen your brand, boost revenue, and build a loyal following across all your locations, Mary’s Fractional CMO leadership can provide the strategic edge you need.